OVERVIEW

At "NO SALT RESTAURANT," an event to experience “electric taste,” a study by Dr. Yumi Nakamura of the University of Tokyo, an “electric taste fork” designed and developed by aircord was used.

An “electric taste” is the taste that people feel when electrical stimulation is applied to the tongue. By controlling taste with factors other than food, it is believed that it can be used for health promotion purposes, such as reducing the salt content in food.

During the event "NO SALT RESTAURANT," visitors had meals while applying stimuli to the tongue by means of a fork-like device. As a result, even with meals that contained no salt at all, they had a dining experience where they did not feel its absence.

YEAR
2015
CLIENT
Dr. Hiromi Nakamura
CATEGORY
Device ,
PLAY VIDEO

CREDITS

  • Technical Producer / Director
    Toshiyuki Hashimoto (aircord)
  • Mechanical Design Engineer
    Osamu Iwasaki (aircord)
  • Product Designer
    Tomofumi Yoshida (aircord)
  • Fabricator / Fabrication Design
    Maki Hitomi (aircord)
  • Technical Support
    Seiya Nakano (aircord)

AWARDS

The 20th Japan Media Arts Festival
Excellence (Entertainment category)
ADFEST 2017
Finalist (Direct)